September 15

When “Health Food” Isn’t Really Healthy

Filed under Blog by Frederic Patenaude

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Reading food labels can be a tricky thing. From the bright packaging to the bold claims right on the box that try to reel you in, we’re bombarded with information and [false] claims right from the beginning.

For many people, learning how to find out what’s really in their food is a major step towards reclaiming their health. So many people on a daily basis eat ingredients in their foods that even the most astute English major would have difficulty deciphering.

So today I present to you a clip from a presentation given by Jeff Novick on how to properly read food labels to find out what’s really in your food. Considering how many claims don’t hold up when you read the fine print, it’s always good to look a little closer and see for yourself.

You’ll learn:

• How food manufacturers can mislead you in their marketing claims and how you can find the truth for yourself.
• Understand why food marketers make it difficult for you to decipher what you’re really eating.
• How manufacturers actually make “low fat” and “fat free” foods. And no, it’s not just putting in less fat!
• Why it’s a good idea to read food labels carefully and not just taking the packaging claims at face value.

Food manufacturers have been dubious in their practices over the years as they try to sell more product at a cheaper cost. Unfortunately, this usually results in a serious compromise in the health of the food for you.

I certainly don’t recommend you stand in the grocery isles with a calculator to test the authenticity of the label claims of the food you buy, but I do recommend you learn to be aware of what is in the foods that you eat.

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